Turning European Search
Demand Into Conversions.
48% More monthly
recorded conversions

From June to August, recorded Google Ads conversions increased while campaign spend shown rose approximately 1.9%.

Featured Client

90-Day Impact

125

Recorded Conversions

+48% Volume • -31% CPA

More Recorded conversion output from nearly flat spend

Google Ads performance across June, July and August 2026.

R3 MD European Campaign Performance

90-Day Conversion Efficiency Dashboard

June – August, 2026

Total Conversions

125

33 → 43 → 49

Blended CPA

$88.16

-9% by August

Total Clicks

1,327

Stable monthly traffic

Phone Calls

70

Across 90 days

Monthly Conversions

33 43 49 JUN JUL AUG

Efficiency Improvement

Conv. Rate 7.3% 11.1% Est. CPA $111 $76
June Baseline August Result

European growth required greater efficiency

450

June Clicks

Baseline traffic

33

Conversions

Initial monthly volume

$110.61

Est. CPA

Cost per conversion

7.3%

Conv. Rate

Conversions per click

What improved European-market conversion

High-intent targeting paired with disciplined conversion optimization.

European Market

Targeting

High-Intent

Google Ads

Conversion

Landing Pages

Call + Form

Tracking

Weekly Bid +

Search Optimization

The strategy prioritized efficient patient actions rather than simply buying more traffic.

Stronger conversions. Better return per ad dollar.

125

33 → 43 → 49 month over month

$88.16

August reached $75.92

9.4%

August reached 11.1%

70

Tracked across the period

Monthly conversions

June to August

Estimated CPA

June to August

Conversion rate

June to August

Media spend

Nearly flat

Conversion volume rose every month while
campaign spend remained nearly flat.

90-DAY PERFORMANCE SUMMARY • JUNE–AUGUST 2026

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